With the emergence of smart phones and leading the wave of technological innovation, the smart hardware market is flourishing. At the same time, innovations in consumer electronics represented by smart phones are also rapidly infiltrating into the automotive, industrial and medical fields. New applications such as 3D imaging, autopilot, driver assistance, AR/VR, gesture recognition, face recognition, speech noise reduction, etc. are numerous, and a key technology for enabling these new applications is sensors. In addition, multi-sensor fusion solutions (and a combination of hardware and software) have become increasingly important for complex systems such as smart phones, smart driving, and robotics. The above-mentioned blowouts of new technologies and applications have created the rapid development of sensor manufacturers, ams. So far, the company's business has expanded into the four major areas of consumer and communications, automotive, industrial and medical. A few days ago, at the Shanghai Electronics Show in Munich, Li Minghao, a senior application engineer in the AIM (Automotive, Industrial and Medical) field, introduced the company's focus on areas, core technologies, and the numerous opportunities in the market.
Li Minghao told reporters that Ams is mainly used as a sensor and used in human-machine interface related products. In addition, the company has a number of interconnected products that interconnect different sensors. “Our company was established in 1981 and has a long history. Our company is mainly focused on two markets: consumer, including some applications for mobile phones; and another important point – automotive, industrial, medical.†In the original business At the same time, ams is also actively acquiring new business through acquisitions. From 2015 to 2017, the company's series of acquisitions in the field of sensor solutions include: acquisition of NXP Semiconductors CMOS sensor business; acquisition of CMOSIS, a leading supplier of CMOS image sensors, enhancements in Industry 4.0, IoT, and medical diagnostic applications Status; acquisition of CCMOSS as a leader in gas sensing and infrared sensing; acquisition of MAZeT to enhance spectral sensing technology (spectral analysis can be used to determine object composition, fruit maturity/sugar content, ink security, etc.); acquisition Incus Labs, improving its leadership in active noise reduction technology; acquiring Heptagon, a leader in high-end optical packaging, as a global leader in optical sensing; acquiring Princeton Optronics to enhance 3D imaging, AR/VR and automotive applications. After the acquisition, ams became an optical sensor (including 3D imaging, optical analysis, spectral sensing, proximity sensing), imaging sensor (2/3D imaging: face/line scanning, micro camera, near-infrared spectroscopy sensing), environment Sensors (Gas, RH/T, Pressure, Particles) and Audio Sensors (MEMS Microphone Integrated Circuits, ANC, ACI) are true leaders in the four major sensor areas, including position sensors, ultrasonic flow meters, and ultra-low power wireless sensors Other sensors, Li Minghao said. Among these acquisitions, "Princeton is doing vertical light emission products, Heptagon is mainly doing optical packaging, these are some of the industry's leading structural light products." Li Minghao said, "Acquired Incus because of our original product to simulate As a result, after the Type-C interface comes out, it will shift more and more toward the digital direction, so we invest a lot in this area.MAZeT is mainly involved in the application of the spectrum.The application of the spectrum is also very magical, for example it can determine the object's The composition shows that the maturity of the apple is invisible to the human eye, but the content of sugar can be known through spectral analysis, and the presence of tiny substances in the liquid can also be seen. Applying a layer of ink with spectral characteristics can be used for anti-counterfeiting.†“An application in modern agriculture is that different light will help different plants and in different stages of growth. We need to know what this light is. Kind of ingredients," he added.
In addition, ams is working with Amazon and other platforms to push the XYZ tri-color sensor. This sensor can measure the color of the clothes, and then the Amazon platform can automatically tell you the hat, pants, what color, what kind of. All of these are based on a large database as a background. For the larger ams market, he disclosed: “The answering switch in the mobile phone and the color detection are the biggest ones. The image sensor has a very large proportion, such as used in CT, and the industrial scene is also used very much. Then it is Gas sensors have more applications in air purifiers, not to mention ANC, we have very fast growth last year, other position sensors are used in cars, ultrasonic flow meters are on water meters or some flow products. Used a lot.†AMS focuses on some light and environmental products. For example, a vertical light emitting unit can be used for face recognition. A vertical beam of light is hit on a person’s face to determine the features of the face. "This is a very good technology. It will be used very much later," said Li Minghao. In addition to mobile phones, face recognition is also used in security. Structured light can be used to achieve 3D imaging. Ams will cooperate with some module factories to develop 3D camera modules. These optical products can also be used in industry or the Internet of Things.
Optical and image sensors are a class of products with a large proportion of ams. In addition to color sensors, the company also has 3D image sensors. "We have characteristics in this respect that we have designed many sensors based on the characteristics of the human eye." He revealed that "the RGB color in nature is not the same as the sensitivity of the human eye. The simplest example is People see that the red color is sensitive to the blue color. Our sensor is designed according to the feeling of the human eye and is closer to the feeling that the human eye can see." In addition, in the image sensor, ams has a very The tiny sensor, which is smaller than the ant's head, is used in applications that require endoscopic inspection. "Our sensor is smaller than an endoscope and can be used in urethral or gynaecological examinations. The demand in this market is also very large." Li Minghao said. Building automation and industrial automation products have gas sensors. "For example, like the air quality inspection of a house, we have very good gas sensors, including temperature and humidity sensors. Then we will soon have CO2 sensors and PM2.5 sensors. Do air quality monitoring."
This can be used in smart homes, such as air purifiers and new fan designs. In buildings, central air conditioning will also use it. It may also be used inside a car. “We are useful in a larger brand of cars. For example, if a car goes to a farm or tunnel, the air quality will definitely deteriorate. Our sensor can immediately feel the air quality is poor, and then switch the outer circulation air to Internal loop, so this is a very good feature," he revealed.
The market for 3D sensors is also very large, and many mobile phone manufacturers will follow suit. In addition to mobile phones, security needs are also very large. For example, access control can be used for face recognition. Cars can also be used as assisted driving. "If I were a driver, I would sit in the car and the 3D sensor would recognize me as the main driver. All the car settings were set by me. If it was my wife, it would be automatic. Adjusting to the mode set by your wife, this is an application scenario,†said Li Minghao. “Or if you feel tired during driving, it will remind you. There are many, many imaginable spaces.†“Actually, Fatigue driving Apollo has shown, for example, I feel a bit tired when I drive to a speed of 400 kilometers, it will say you are a bit tired, I suggest you take a break. This application is very good for the driver It's very useful," he added. "But, this is really a very complicated function. This algorithm is critical."
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