A text takes you closer to Hanover

Hannover, Germany, the 2018 Industrial Fair opened today. German Chancellor Angela Merkel was present again, in a white dress, in the warm red tone of Hanover, exceptionally dazzling.

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Figure | Prime Minister Merkel attends the opening ceremony


All come are freelancers. In order to get first-hand news, Xiao Bian also rushed to the scene to detect the whistle in advance. The Hannover Messe exhibition grounds are very convenient, with only 2 stops from the Hannover Central Station and only 6 minutes from the exhibition station. This line connects the railway station and the entrance of Hall 13 from the west. It is the main entrance and exit with the largest and most dense flow of people. About 7,500 companies from 70 countries and regions will participate in the fair, and 265,000 visitors from 80 countries and regions are expected to participate in the exhibition.
In this city designed for the fair, the whole April is a frenetic industrial moment.

Three billboards

Before they got out of the station, people were easily attracted by a piece of blue. It was three billboards hanging high (whether the idea was from the cinema line up the Golden Globe Awards "Three Billboards" Inspired by). Due to the short distance, the entire station exit was wrapped in blue. Billboards are huge, pure and simple big-character posters, so that the past pedestrians have looked up, this kind of advertising, it is really difficult to pay attention to it!

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Not surprisingly, the digital twin Digital Twin has become the favorite concept of all industrial giants. It is reminiscent of the PLM that people love in the information age.
Entering the entrance hall, the layout is simple and straightforward, and it is estimated that it is better for the audience to enter and exit. The theme of the exhibition is “Industry Integration – Interconnection and Cooperation”, covering five major exhibitions: Integrated Automation and Power Transmission Technology Exhibition, Digital Factory Exhibition, Industrial Parts and Subcontracting Technology Exhibition, Energy Exhibition and Research and Technology Exhibition. A comprehensive description of the digitalization of manufacturing and energy systems. There is also the world's largest logistics show CeMAT, Logistics 4.0 and Industry 4.0, together with the German industry to burn the taste.

Passing the future

Xiao Bian has been eager to rush to the pavilion, and in the shuttle, various exhibits are constantly on display. The theme of Siemens' participation is “Implementing a digital enterprise – at the time!”, the true meaning of which is: companies can better develop products, organize production faster, more flexibly, more efficiently and more reliably; end users can be economical, fast and diverse Meet the individual needs.

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At the show, Siemens presented a wealth of examples of how users can fully exploit the potential of Industry 4.0 by implementing digital enterprise solutions. Siemens' booth in Hall 9 covers an area of ​​3,500 square meters. Examples from aerospace, automotive, food and beverage, electronics and equipment manufacturing, as well as chemical, fiber and oil and gas industries show how companies of different sizes can be personalized. Digital solutions increase competitiveness, achieve greater flexibility, efficiency and quality, and reduce time-to-market.

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The digital transformation of manufacturing and process industries is in full swing. The full release of potential in various industries is on the rise: by adopting end-to-end digital solutions, it significantly shortens time-to-market, increases production flexibility, productivity and product quality, and ensures lasting competitive advantage; through the development of new business models and future-oriented collaboration Ways, tap new opportunities, and create new value.

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MindSphere 3.0, a real case from Siemens, partners (such as original equipment manufacturers) and international user organization MindSphere World, also appeared in the 700 square meter MindSphere showroom.

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Industrial robots may be the most visible part of the “smart factory”. Almost all kinds of robots are displayed on the booths of internationally renowned manufacturers. They work hard on unused demonstration lines, and the robot technology covers application factories, robotics colleges, mobile robots and automation systems.
The concept of robots is also being used infinitely. The first German robot that worked as a machine tool fixture developed a robot from its precision and hydraulic structural strengths. Good wind relies on strength to send me to the West. Everyone can be among the suppliers of robots.

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Figure | Xiongke robot


At Schneider's booth, Xiao Bian met Mr. He Weike, Executive Vice President of Schneider Electric Industrial Division. Needless to say, his favorite is the EcoStructureEcoStruxure architecture and platform. This is Schneider Electric's great approach to the Internet of Things era. As an IoT, plug-and-play, open and interoperable architecture and platform, it can be widely used in the end markets of home, building, data center, infrastructure and industry. Unifying the various business divisions has become the heart of many automation giants. The former CEO of the Siemens Process Industry and Drives Group has also worked for the old club for more than 20 years and should be most impressed with the transition from automation to digitalization. After Schneider’s acquisitions in the software industry in recent years, the layout of these two companies has more coincidence lines.

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As robots become more agile and more aware of the surrounding environment, they may work side by side with workers to improve and help workers work instead of replacing workers. Such "collaborative robots" learn through machine learning and may eventually be able to perceive people's movements, quickly and automatically adjust their movements and routine work.
Like many products in the digital arena, mechanical and microelectronics products are constantly evolving and miniaturizing, making robots smaller, cheaper, more power efficient, and more powerful.

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When Xiaobian wandered around, ABB was still busy with the exhibition. A year ago in April, ABB announced the official acquisition of B&R, which will be part of ABB's industrial automation division as a new global business unit – machine and factory automation unit. However, like the last exhibition, ABB and B&R's booths are not together, but are displayed separately, and the style of the booth is not uniform. B&R only writes on the board: ABB Group members. One year has passed and integration is not easy. ABB, which seems to have been coping with and passive in the digital age, does not seem to fully think about how to play.

Days on the cloud

This exhibition is really a big collection of "clouds". More and more devices can connect to the Internet and automatically send information to a variety of "clouds." Platform owners may not care much about selling equipment to make money, but rather more concerned with collecting detailed information about users, knowing what users like, what they bought, and what they did so that they can target marketing at the exact time and place they want to shop. . The limits of such technologies are not yet known, and as long as they make good use of data, they seem to be a new source of knowledge, innovation, and profit. "Connected customization" is becoming a more and more clear possibility. How many "virtual me" do we have in the parallel world?

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Figure | Parallel World Virtual You


Cloud computing is a system that allows users to access scalable, elastic data storage pools and computing resources over the Internet or other digital networks when needed. Microsoft is the largest provider of personal computer software, and now cloud computing software accounts for more than half of its total revenue. In the past two years, with the affinity of OPC UA and the stock assets of the original operating system in the factory, Microsoft is also in the digital factory. Such an industrial fair is naturally the most indispensable for Microsoft.

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Figure Microsoft goes to the factory center

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Figure | Intel's Smart Factory Concept

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SAP continues to run fast on the cloud business. This year also provides digital cloud solutions for digital health.
The computing infrastructure, business platform and various applications provided by the industrial Internet platform make the scalability, location and function of the scenario-oriented service flexible. Storage, software and services can be accessed anytime, anywhere via the Internet, and rental subscription fees can be predicted. Software development and hardware investment can be shared by users; maintenance, upgrades and consulting can be outsourced. The Industrial Internet is showing great flexibility.

China's efforts

In the center of Hall 6, the large booths of the two Chinese companies are particularly eye-catching, Haier and Huawei. Oops, this is almost the same as last year's pattern. Haier is working hard to prove to China and the world: The era of personalized mass customization with zero distance from customers is coming. An open platform for creating a win-win situation is both ok and needs to exist. Although it is also being questioned by the industry, Haier's carefully crafted CosmoPlat is actively moving towards the practice of industrial interconnection and domain replication. At this Hannover exhibition, Haier hopes to be able to demonstrate a full-process solution through seven modules display platforms, such as community interaction, open innovation, custom creation, module procurement, intelligent production, smart logistics, and intelligent services. Face to face display.

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Huawei's booth area is also large, and the Internet of Things cloud level OcceanConnect is a key point.

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Huawei's eLTE technology is demonstrating a new interconnected factory solution that provides comprehensive coverage of the light, sensors, meters, controllers and machines, enabling robots, AGVs, voice control devices, product visualization, etc. , for integrated connectivity and display. Great ambition is really a future factory to look forward to. However, compared with the exaggerated Deutsche Telekom, it is relatively simple. However, it is also a low-key, and now the world is not accustomed to China to make the head bird.
After reading the two, Xiaobian went straight to the Chinese group exhibition area. There are many Chinese exhibitors this year, and Shenzhen will continue to participate in the group. Xiaobian interviewed two companies randomly, and they all came to Hannover for the first time, and there were no European customers before.

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Shenzhen Parkson Transmission, the core technology comes from the advanced research results of British universities, including motor design and drive control algorithms. The products can meet the needs of various types of machinery, system integration and industrial applications. Mingcheng Motor Shenzhen Co., Ltd. is a team of Dr. Haigui, providing complete high-efficiency electric drive solutions for users in various industries. How to enter the European market is the problem they are facing now?
Looking forward to a strong Chinese manufacturing, look forward to a strong Chinese technical team!

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